ROCKABILLY CHILI ‘23
91.7 WMSE is a Milwaukee based non-commercial radio station. It is run by volunteers and donations that come from the community. The radio station holds an annual chili contest fundraiser that helps collect the necessary funding.
TARGET AUDIENCE
Target age: 35-45
The listeners of the radio station, their friends and family.
AIM OF DESIGN
My design aims to find a balance between attracting adults and younger family members. I focus on bringing attention to the chili and emphasize that the dish helps "fuel" the radio station.
POSTER
LOGO REDESIGN
BILLBOARD 1
DIGITAL BANNER AD 3
BILLBOARD 2
BILLBOARD 3
LANDING PAGE
DIGITAL BANNER AD 1
DIGITAL BANNER AD 2