WONDER NOOK

Wonder Nook is a children's bookstore and reading experience. It is an immersive environment for children helping them become enthusiastic about reading and helping to nurture their imaginative thinking. Wonder Nook aims to create a safe place for children to explore different worlds in books by choosing to read in thematic settings that best correlate to their book's environment.

TARGET AUDIENCE

Target age: 6-11

Any child who seeks to find a cozy place to read, a quiet place to relax and think. Wonder Nook sees creative and imaginative children being most receptive to the concept of the brand.

AIM OF DESIGN

My design aims to focus on more vibrant colors and shapes that are playful and quirky to appeal to the younger demographic. The overall design aims to balance playfulness and clean lines so that the overall design does not feel too overwhelming and can be adapted to cater to a variety of different settings.

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